Targeted Web Traffic

Targeted Web Traffic

Web traffic is of utmost importance for any Internet Marketing business. No matter what advertising model you’re following, no matter what your goal is, you need a steady stream of traffic to be successful There are a plethora of e-books out there with advice and recommendations from some of the top Internet marketing consultants and experts on the web today.

They all have their individual styles , recommendations and interpretations on the theme. One thing, however, in which they all agree!. To make money on the Internet – ‘Traffic’ is everything! Without a constant steady flow of traffic to your web-site…. you will not be successful

However, not all Traffic is equal – To have sales you must have traffic, but not just any traffic it has to be ‘Targeted’ traffic.

What is Targeted traffic? It is simply visitors to your website that are interested in what your website is about. For example, people interested in Internet Marketing will find a Marketing Tips and Resources Websites interesting, but if they are looking for dog training they will just click away

Here are a few tried and tested tactics to consider for obtaining Targeted Traffic

Search Engine Optimization (SEO).
It’s not really rocket science. SEO is simply a technique that you implement on your site to rank higher in the search engines. The optimum tool here is Keywords that are unique to your site. When potential visitors type in their request, the search engines will deliver them via relevant keywords in their data base

Traffic Exchanges
Although every niche may not benefit from this particular traffic method, it can be used with great success when dealing with MLM, Affiliate Marketing and Home Based Business opportunities.

Boost your search engine ranking and daily visitor count by posting keyword rich articles and content on your web-site. This is an excellent opportunity to generate no cost traffic by submitting ready-made articles to article directories with your “resource box” attached. A resource box is nothing more than a little 3-6 line “bio” about you and/or your web-site – including a link to your site etc

Start a blog.
Blogs are very popular and search engines love them because they provide constantly new and fresh content. Your blog would be a great place to talk about what you are up to that day. And again should be Keyword rich

Pay Per Click.
When you think of pay per click advertising, the first thing that usually comes to mind is Google Adwords, but there are many other pay per click search engines that cost considerably less.

You may not get as much traffic as you would with Google, but with an effective ad copy and the lower costs per click, you can still make a great amount of money in a short amount of time.

Ezine Advertising
Many ezines have a circulation into the hundreds of thousands of subscribers. Rates can vary from free for a small classified ad to hundreds of dollars for a solo ad.

Classified Ads
Most of these classified ads web sites provide powerful marketing features and are an extremely fast way of getting your products or services on line.

Posting in forums related to your topic.
There are many ways to boost your business online – writing articles, search engine optimization, acquiring incoming links – the list goes on; but one of the best ways which is often overlooked is to find forums relating to your line of business and join in with them.

This is just a glimpse of some of the ways that can be used to draw Target Traffic to your website.

To your success

By John Benson

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